When the restaurant business shut down during the pandemic, Magadelena’s was hurting. They were looking for a way to retain and win back business despite difficult circumstances. We built an email campaign that shared how people could safely get the food they had grown to love. The subscriptions went from 3-5 signups a week to 12-15 sign ups a week with a simple 3 email communication campaign.
To piggyback on the increasing email list mentioned above, Magdalena’s started sending out weekly emails to share where you could find the food truck, the Supper Club covid options and how to reschedule events.
This caused events that took weeks to fill in the past to book within hours of sending.